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The grandson of slaves, born into poverty in 1892 in the Deep South, A. G. Gaston died more than a century later with a fortune worth well over $130 million and a business empire spanning communications, real estate, and insurance. Gaston was, by any measure, a heroic figure whose wealth and influence bore comparison to J. P. Morgan and Andrew Carnegie. Here, for the first time, is the story of the life of this extraordinary pioneer, told by his niece and grandniece, the award-winning television journalist Carol Jenkins and her daughter Elizabeth Gardner Hines.
Born at a time when the bitter legacy of slavery and Reconstruction still poisoned the lives of black Americans, Gaston was determined to make a difference for himself and his people. His first job, after serving in the celebrated all-black regiment during World War I, bound him to the near-slavery of an Alabama coal mine—but even here Gaston saw not only hope but opportunity. He launched a business selling lunches to fellow miners, soon established a rudimentary bank—and from then on there was no stopping him. A kind of black Horatio Alger, Gaston let a single, powerful question be his guide: What do our people need now? His success flowed from an uncanny genius for knowing the answer.
Combining rich family lore with a deep knowledge of American social and economic history, Carol Jenkins and Elizabeth Hines unfold Gaston’s success story against the backdrop of a century of crushing racial hatred and bigotry. Gaston not only survived the hardships of being black during the Depression, he flourished, and by the 1950s he was ruling a Birmingham-based business empire. When the movement for civil rights swept through the South in the late 1950s and early 1960s, Gaston provided critical financial support to many activists.
At the time of his death in 1996, A. G. Gaston was one of the wealthiest black men in America, if not the wealthiest. But his legacy extended far beyond the monetary. He was a man who had proved it was possible to overcome staggering odds and make a place for himself as a leader, a captain of industry, and a far-sighted philanthropist. Writing with grace and power, Jenkins and Hines bring their distinguished ancestor fully to life in the pages of this book. Black Titan is the story of a man who created his own future—and in the process, blazed a future for all black businesspeople in America.
From the Hardcover edition.
- Sales Rank: #103183 in Books
- Brand: Jenkins, Carol/ Hines, Elizabeth Gardner
- Published on: 2005-01-25
- Released on: 2005-01-25
- Original language: English
- Number of items: 1
- Dimensions: 8.18" h x .74" w x 5.56" l, .60 pounds
- Binding: Paperback
- 344 pages
Review
“No library of American business achievement is complete without the story of Arthur G. Gaston. . . . Black Titan is a long overdue contribution to the recording of not just black history, but American history.”
—EARL G. GRAVES SR.
Chairman and CEO, Earl G. Graves Ltd.
Founder and Publisher, Black Enterprise magazine
Author of How to Succeed in Business Without Being White:
Straight Talk on Making It in America
“A. G. Gaston was there first. He succeeded when the odds seemed insurmountable. This important book traces his incredible life, from coal miner to millionaire. It is full of lessons for anyone looking to succeed in today’s business world.”
—ROBERT JOHNSON
CEO, Black Entertainment Television, Inc.
“It was my privilege to meet A. G. Gaston in Birmingham, Alabama, during the early 1970s. I was greatly inspired by his unique entrepreneurial vision and passionate belief in economic self-sufficiency. . . . This book should be read by every entrepreneur.”
—BYRON LEWIS
Chairman, Uniworld Group
From the Hardcover edition.
From the Inside Flap
The grandson of slaves, born into poverty in 1892 in the Deep South, A. G. Gaston died more than a century later with a fortune worth well over $130 million and a business empire spanning communications, real estate, and insurance. Gaston was, by any measure, a heroic figure whose wealth and influence bore comparison to J. P. Morgan and Andrew Carnegie. Here, for the first time, is the story of the life of this extraordinary pioneer, told by his niece and grandniece, the award-winning television journalist Carol Jenkins and her daughter Elizabeth Gardner Hines.
Born at a time when the bitter legacy of slavery and Reconstruction still poisoned the lives of black Americans, Gaston was determined to make a difference for himself and his people. His first job, after serving in the celebrated all-black regiment during World War I, bound him to the near-slavery of an Alabama coal mine?but even here Gaston saw not only hope but opportunity. He launched a business selling lunches to fellow miners, soon established a rudimentary bank?and from then on there was no stopping him. A kind of black Horatio Alger, Gaston let a single, powerful question be his guide: What do our people need now? His success flowed from an uncanny genius for knowing the answer.
Combining rich family lore with a deep knowledge of American social and economic history, Carol Jenkins and Elizabeth Hines unfold Gaston?s success story against the backdrop of a century of crushing racial hatred and bigotry. Gaston not only survived the hardships of being black during the Depression, he flourished, and by the 1950s he was ruling a Birmingham-based business empire. When the movement for civil rights swept through the South in the late 1950s and early 1960s, Gaston provided critical financial support to many activists.
At the time of his death in 1996, A. G. Gaston was one of the wealthiest black men in America, if not the wealthiest. But his legacy extended far beyond the monetary. He was a man who had proved it was possible to overcome staggering odds and make a place for himself as a leader, a captain of industry, and a far-sighted philanthropist. Writing with grace and power, Jenkins and Hines bring their distinguished ancestor fully to life in the pages of this book. Black Titan is the story of a man who created his own future?and in the process, blazed a future for all black businesspeople in America.
From the Back Cover
“No library of American business achievement is complete without the story of Arthur G. Gaston. . . . Black Titan is a long overdue contribution to the recording of not just black history, but American history.”
—EARL G. GRAVES SR.
Chairman and CEO, Earl G. Graves Ltd.
Founder and Publisher, Black Enterprise magazine
Author of How to Succeed in Business Without Being White:
Straight Talk on Making It in America
“A. G. Gaston was there first. He succeeded when the odds seemed insurmountable. This important book traces his incredible life, from coal miner to millionaire. It is full of lessons for anyone looking to succeed in today’s business world.”
—ROBERT JOHNSON
CEO, Black Entertainment Television, Inc.
“It was my privilege to meet A. G. Gaston in Birmingham, Alabama, during the early 1970s. I was greatly inspired by his unique entrepreneurial vision and passionate belief in economic self-sufficiency. . . . This book should be read by every entrepreneur.”
—BYRON LEWIS
Chairman, Uniworld Group
Most helpful customer reviews
30 of 30 people found the following review helpful.
A True Rags to Riches American Story:First Black Millionaire
By Dera R Williams
We learned in Our Kind of People that there have always been rich black folk; what is shameful is our lack of exposure or knowledge of such individuals. A.J. Gaston was one of the wealthiest black men and the first black millionaire. His story has been detailed by his niece, journalist/broadcaster Carol Jenkins, and her daughter, Elizabeth Gardner Hines in Black Titan, a revealing biography that is both compelling and forthright. Gaston, who was born poor in Alabama in 1892 and raised partially by his maternal grandparents in Demopolis, then went to live with his mother, Rosie, in Birmingham where she worked as a maid for a prominent white family.
In Birmingham Gaston went to the Tuggle Institute for high school where he came in contact with Booker T. Washington who would remain one of his biggest influences. After he left high school, he supported himself with jobs such as delivering newspapers and factory work until he entered the army. It was overseas in France that he felt like a man but was brought back to reality when he returned to Jim Crow Alabama. Gaston went to work in the mines; dirty, grueling work but it was there where his entrepreneurial spirit was born. He sold his mother's catered lunches to the other miners and always being frugal, and then started a loan business. A businessman in the making, he then partnered with the Baptist church to start burial insurance and funeral businesses. Little by little these enterprises grew and when he partnered with A.L. Smith, who was already an established businessman, his ventures grew. Gaston & Smith proved to be very profitable professionally and personally when he married Smith's daughter Creola. They worked together and when she died, he married Minnie Gardner, a school teacher who came from a prominent family. They founded the Booker T. Washington Business School, which professionally trained many blacks which enabled them to work in Gaston's businesses and obtain gainful employment contributing to the burgeoning black middle class in Birmingham. Gaston also owned banks, insurance companies and manufacturing companies among his many companies.
This book is as much about the southern black middle/upper classes in the making as it is about an American story of a man who rose from humble beginnings to become one of the richest men in American despite his race and the obstacles because of it. The south with its stringent mores and class issues was not relegated to whites only but was pervasive in the black community as well. This reviewer found one of the most intriguing incidents was the controlling nature of Gaston's first wife's mother who wanted to dictate who would be his second wife. There were white men in Birmingham who had the same rags to riches stories as Gaston, such as owners of the department stores and other prosperous businesses. The white establishment could not ignore the influence of Gaston and looked to him to "calm the natives" as the growing civil rights movement became more demanding. Gaston continually butt heads with Martin Luther King over what he considered King's unorthodox methods for gaining integration in Birmingham; the biggest issue was their disagreement over using children in the marching and boycotting of white businesses. Nevertheless, Gaston was there to bail King and others out of jail when necessary.
This book should be taught in every Business 101 class and should be mandatory reading for black high school students. It is shameful that outside of black business circles, so little is known about him and other blacks who has made such strides. Gaston was named millionaire of the century by Black Enterprise Magazine and should be noted as not only an accomplished black man but as a true icon of American history.
Dera Williams
APOOO BookClub
0 of 0 people found the following review helpful.
Powerfully inspiring
By Setfree
What I liked about this book is the documented history of America and how through focus, discipline, vision this Black Titan overcame and surpassed all challenges.
I would recommend this book to anyone facing adversity.
I chose this rating because this book is truly inspirational.
0 of 0 people found the following review helpful.
Great book to read for all entrepreneur
By Having Things
Definitely a book that was worth reading and taking lessons from. Really enjoyed it. Great read for Blacks looking to become or currently is an entrepreneur
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